Professor Alejandro Alvarado gave a speech at the 2nd International AdMarketing Conference about neuroscience applied to marketing and the use of AI to gain an in-depth understanding of consumer behavior.
The QS World University Rankings by Subject 2023 have placed Tecnológico de Monterrey among the top 30 universities in the world in the areas of Marketing and Business & Management Studies. What’s more, another two Tec subjects were placed in the Top 100 worldwide, and 4 were in the Top 150.
Marketing students from the Tec have held an event in collaboration with the Michigan State University Marketing Association.
Brian Halligan, one of the creators of the inbound marketing methodology, took part in INCmty 2020, Tec de Monterrey’s entrepreneurship festival.